5 Quick Ways to Increase Your Blog’s AdSense Revenue
January 15th, 2007 by Scott W
Bloggers are constantly searching for better ways to monetize their blogs outside of Adsense, mostly because they think they’ve maximized the number of ways you can optimize your blog for Adsense. Yes, there are the standard ways of optimizing your blog for Adsense and then there are the more advanced ways that will bring in the bigger bucks. Here are five of them:
- Use Section Targeting
Every time I start a new blog (at least when using WordPress) and I add my ad blocks, I immediately see ads like “Blog This”, “Make Money Blogging”, “Go Beyond Blogging”, etc. So the trouble is- if I’m writing about tropical fish, the topic is a bit off, don’t you think? So to fix this mess, I first remove my BlogRoll. Once that’s done and I still see the ads, I start focusing on Section Targeting. What this is is a nifty little feature that the Adsense folks created so that you could essentially TELL your ads what to look at first when thinking about what ads to display. Use this and you can say bye-bye to those annoying blog ads. - Write Great Posts
That includes writing a very search-friendly title to your post. So before you start writing, think of what you might search for to get to that post if you were joe-search-a-lot. Chances are, search terms are the best way to get your posts indexed and found. Then, when your write your actual post, a great way to tell search engines what keywords to look at is to make the target keywords bold, like this: Google Adsense Revenue. Additionally, you should think about researching your posts before you write them so that you can give a lot of information to the user and therefore, a lot of keywords for Adsense to look at. - Choose Topics Carefully
When choosing your topic, you don’t have to necessarily stick to a theme for your entire blog (although it is recommended). Alternatively, you can write about anything, really. So long as what you’re writing about meets the guidelines in the previous tip, you should be fine. Always think about being search engine friendly as well. Just try not to stray too far away from your topic as that may confuse some readers. - Get Indexed
Above all else, make sure you submit your blog to search engines as SOON as you’ve written your first post. Organic google searches will most likely be your number one source of traffic, so get on that right away. Remember: When someone is searching for information on Google, they actually digest what you write about versus someone who, for instance, you send to your blog via advertisements. The latter person will probably skim over your text and upon finding nothing of interest, will exit the web page. Target your posts to the searchers. - Blog For Yourself
Whenever I write an article, I think of information that I myself would find useful and I write about that. Why? Because someone else who shares my passion about something will also find that information useful and will probably come back to my site. And that is a beautiful thing– when people like your blog so much that they come back. If you maintain a loyal readership and make people want to come back, they will probably click on your ads just because they LIKE you. Although the savvy Adsenser knows that this won’t pay as much as other clicks, it’s still a welcome gesture!
The point here is- keep them coming back for more!
Hopefully this pays off for you in the not-too-distant future. You can thank me then. 
Until next time, good luck.
